Yakın Plan

Kurtuluş Hattı Launch Banners

Kurtuluş Hattı Launch Banners

Brand:

Yakın Plan

Date:

2022

Client:

Freelance Project

What Made:

HTML5 Banner
Video Masthead

ABOUT PROJECT

Carrying a Nation’s Voice to the Screens: Kurtuluş Hattı Masthead Campaign

On May 13, 2022, the film Kurtuluş Hattı premiered, shedding light on a pivotal moment in Turkish history and celebrating the power of communication during times of resistance. To support the film’s release, I developed a high-impact HTML5 video masthead banner, tailored for maximum visibility and engagement across Turkey’s most visited national websites.

The banner brought together key scenes and visual elements from the film, integrating sound and motion to reflect the emotional weight and historic atmosphere of the story. Responsive design and optimized load times ensured seamless performance across devices and platforms, providing users with a cinematic preview experience right on their homepage.

The campaign successfully amplified the film's reach and historical message, drawing significant attention and engagement from audiences. With strong interaction metrics and strategic media placement, the masthead served as a compelling digital extension of the film’s powerful narrative.